Built for authors
From your desk to their inbox. One email to reach every reader.
Sent from[email protected]or your own domain
Build your list
Import existing subscribers or sync your ARC and campaign readers directly from Inside Story.
Write your newsletter
Choose a ready-made template, pick your book, and the details fill in automatically.
Send or schedule
Send to all subscribers or target a specific group. Send now or pick a time.
Remember why you started
Every subscriber on your list signed up because they want to hear from you.
Give them something worth opening.
Ready-made templates
Launch day, cover reveal, ARC recruitment, sale announcements — pick a template and you're most of the way there.
Auto-filled from your books
Select a book when creating a newsletter and the title, cover, and any saved links (Amazon, Goodreads) fill in for you.
Subscriber groups
Tag your list into segments and send only to the readers who'll care. Perfect for genre-specific announcements.
Open rate tracking
See exactly how many readers opened each newsletter, right on the newsletters list. Sent date, recipients, and open rate at a glance.
Welcome automations
ProSet up a sequence of emails that go out automatically when a new reader joins your list — no manual work needed.
Send from your own domain
ProUse your own email address instead of @mail.insidestory.app. Looks more professional and helps with deliverability.
Newsletter sending is included with Starter and Pro. Monthly emails roll over for up to three months. Additional purchased emails don't expire.
Starter
$10/mo
or $100/yr — save $20
Pro
$20/mo
or $200/yr — save $40
| Emails | Starter | Pro |
|---|---|---|
| 500 emails | $5 | $4 |
| 2,000 emails | $15 | $10 |
| 5,000 emails | $30 | $20 |
| 10,000 emails | $45 | $30 |
Purchased emails never expire and roll forward until used.
We'd rather you choose the right tool than the wrong one. Here's how Inside Story compares to Kit and MailerLite — two excellent options with different strengths.
Kit
Free up to 10,000 subscribers
Best if: you have or expect a large list (10K+) and need unlimited sends with powerful automations.
MailerLite
Free up to 500 subscribers
Best if: you're just getting started and want a clean, free tool with unlimited sends once you're on a paid plan.
Inside Story
Unlimited subscribers, always
Best if: your readers come from campaigns and ARC reads, you send occasional newsletters, and you want everything in one place.
| Feature | Kit | MailerLite | Inside Story |
|---|---|---|---|
| Free plan | Up to 10K subscribers | Up to 500 subscribers | No free plan |
| Starting price | Free | Free (then ~$9/mo) | $10/mo |
| Subscriber pricing | ✗ Scales with list | ✗ Scales with list | ✓ Always unlimited |
| Email sends | Unlimited | Unlimited (paid) | 100–500/mo + top-ups |
| Book-specific templates | |||
| ARC / campaign reader sync | |||
| Author email inbox | |||
| Automations | ✓ Paid plans | ✓ Paid plans | ✓ Pro plan |
| Custom send domain | ✓ Paid plans | ✓ Paid plans | ✓ Pro plan |
Competitor pricing is approximate and subject to change. Always check their sites for current rates.
Every subscriber on your list signed up because they want to hear from you. Give them something worth opening.